Finally, you are ready to design your own website. These few simple guidelines are just what you need to springboard you in the right direction so the worldwide web can enjoy your product or services!
Two important questions must be answered before designing begins: who are you trying to reach, and what are you offering? Everything in the website must be built around these two goals. It does not need to contain information that is not related to your audience or product.
The first stage of design is to choose a color scheme. Along with the basic neutrals, black and white, only two colors should be used. These should complement any logos used on the site. Any more than two basic colors and the website can burden the observer's eyes.
There must be a site map. It may seem tedious, but it is good to sketch out the basic pages you would like the website to contain along with the general information each page will contain. Finding a good balance for how much content should be on each page can be a challenge to the website designer. There needs to be enough content in each section to keep the audience's attention without overburdening the page with information. This may take some trial and error to figure out how to get an appropriate balance, while keeping the website easy to navigate.
Avoid moving parts, such as banners or flashing icons. Their purpose is to grab a viewer’s attention, but they will distract from the core content on the page. The eyes will automatically look toward any movement and take the viewer away from everything else you want them to see on the page.
All empty space is not evil! If you overload a page with too much text it will be too busy. Too much information detracts from the main points you are trying to convey. In your design, plan for spaces between text. These allow the reader to scan the page quickly and glean pertinent information. Again, a good balance needs to be achieved between too much and too little empty space.
Above all, keep the design of your site easy to navigate. Set it up so that one can peruse the site, and glean the most important information without having to go through endless clicks and pages which do not directly apply to the site's overall intentions.
Two important questions must be answered before designing begins: who are you trying to reach, and what are you offering? Everything in the website must be built around these two goals. It does not need to contain information that is not related to your audience or product.
The first stage of design is to choose a color scheme. Along with the basic neutrals, black and white, only two colors should be used. These should complement any logos used on the site. Any more than two basic colors and the website can burden the observer's eyes.
There must be a site map. It may seem tedious, but it is good to sketch out the basic pages you would like the website to contain along with the general information each page will contain. Finding a good balance for how much content should be on each page can be a challenge to the website designer. There needs to be enough content in each section to keep the audience's attention without overburdening the page with information. This may take some trial and error to figure out how to get an appropriate balance, while keeping the website easy to navigate.
Avoid moving parts, such as banners or flashing icons. Their purpose is to grab a viewer’s attention, but they will distract from the core content on the page. The eyes will automatically look toward any movement and take the viewer away from everything else you want them to see on the page.
All empty space is not evil! If you overload a page with too much text it will be too busy. Too much information detracts from the main points you are trying to convey. In your design, plan for spaces between text. These allow the reader to scan the page quickly and glean pertinent information. Again, a good balance needs to be achieved between too much and too little empty space.
Above all, keep the design of your site easy to navigate. Set it up so that one can peruse the site, and glean the most important information without having to go through endless clicks and pages which do not directly apply to the site's overall intentions.
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